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CREATING GASPS

We create events and content that excite and exhilarate.

Jaw-dropping moments where the world stands still. A buzz that builds and builds. An audience left breathless and open-mouthed. Since 2001, we have created gasps.

Unleashing the Power of Virtual Events: Choosing the Perfect Platform

In today's hyper-connected world, virtual events have transcended the realm of necessity, evolving into dynamic platforms for engagement and impact. But navigating the sea of available platforms can feel overwhelming. At GASP Creative, we believe that the key to a truly successful virtual event lies in selecting a platform that seamlessly blends technology with creativity.


Hand pointing at a digital interface with icons on a black background. Text: "Unleashing the Power of Virtual Events: Choosing the Perfect Platform."

Here's what to consider when making your choice in choosing the perfect platform:


  • Ignite Interaction: Forget passive spectators. Seek out platforms bursting with interactive features. Imagine real-time polls that spark lively discussions, Q&A sessions that foster genuine dialogue, and breakout rooms that nurture collaborative ideation. These are the tools that transform attendees into active participants.


  • Effortless Elegance: Planning a virtual event shouldn't feel like a Herculean task. Choose a platform that elevates the planning process. Think user-friendly scheduling that streamlines your workflow, automated invitations that save precious time, and comprehensive attendee management tools that empower you to focus on what truly matters: creating an unforgettable experience.


  • Adaptability is Key: The world of events is constantly evolving. Your chosen platform should be as dynamic as you are. Whether you envision a fully immersive virtual experience, a hybrid event that bridges the physical and digital, or a more traditional in-person gathering, your platform should seamlessly adapt to your unique vision.


  • Branding Brilliance: Your brand is your signature. Your virtual event platform should be a canvas for your creative expression. From captivating logos and vibrant colour schemes to personalised landing pages that reflect your brand's unique personality, ensure your platform allows you to showcase your brand's brilliance.


  • Mobile Magic: Today's audiences are on the move. A dedicated mobile app is no longer a luxury, it's a necessity. Empower your attendees to engage wseamlessly with your event whether they're commuting, relaxing, or simply away from their desks.


  • Intuitive Innovation: A truly exceptional virtual event platform transcends mere replication. It reimagines the possibilities. Features that mimic the nuances of real-life interactions – think virtual handshakes that foster connection and networking lounges that spark serendipitous encounters – elevate the experience and leave a lasting impression.


At GASP Creative, we understand that a successful virtual event is more than just a digital gathering. It's an opportunity to ignite conversations, forge meaningful connections, and leave a lasting impact. By selecting the right platform, you can unleash the true power of virtual events and create experiences that are both captivating and unforgettable.


Ready to elevate your next in-person, hybrid or virtual event?


Let GASP Creative transform your vision into an unforgettable reality. We specialise in crafting captivating and impactful events that leave a lasting impression.


Contact us today for a free consultation and discover how we can bring your event to life.



Choosing the right virtual event platform is absolutely critical for success. Here are a few examples of events that effectively leveraged specific platforms to achieve their goals:


1. Large-Scale Conference:


  • Event:  A global tech company hosted a virtual conference with over 10,000 attendees, aiming to share product updates, foster community, and generate leads.


  • Platform: vFairs


    • Why it worked: vFairs offers robust features for large audiences, including customizable virtual lobbies, exhibitor booths, networking lounges, and multiple presentation formats (live, pre-recorded, on-demand). Its scalability and comprehensive features were crucial for this event.


2. Interactive Workshop:


  • Event: A marketing agency held a virtual workshop focused on social media strategy, with a goal of providing hands-on learning and attendee interaction.


  • Platform:  Zoom


    • Why it worked: Zoom's breakout room functionality allowed for small group activities and collaborative exercises. The platform's screen sharing, whiteboard, and chat features facilitated real-time interaction and knowledge sharing.


3. Networking-Focused Event:


  • Event: A professional organization hosted a virtual networking event to connect industry professionals and facilitate career development.


  • Platform:  Remo


    • Why it worked: Remo's unique floor plan feature, with virtual tables and spatial audio, allowed attendees to easily move between conversations and mimic the feel of an in-person networking event.


4. Product Launch:


  • Event: A consumer electronics company launched a new product via a virtual event, aiming to generate excitement and pre-orders.


  • Platform:  Hopin


    • Why it worked: Hopin's emphasis on production quality and interactive elements (like Q&A, polls, and chat) created an engaging experience for viewers. Its integrations with marketing and sales tools helped capture leads and drive conversions.


2. Nonprofit Fundraising Gala:


  • Event: A nonprofit organization hosted a virtual gala to raise funds and awareness for their cause.


  • Platform: Vimeo Livestream + Vimeo OTT


    • Why it worked:  Vimeo Livestream facilitated a polished live broadcast of the gala program, including speeches, performances, and a silent auction. The event was also made available on-demand through Vimeo OTT, allowing those who missed the live event to donate and watch later.


Key Takeaway:  The "best" platform depends entirely on the specific event goals, audience, and desired outcomes. Consider factors like:


  • Event size and format: How many attendees? What types of sessions (presentations, workshops, networking)?

  • Interactive features:  Polls, Q&A, chat, breakout rooms, networking tools

  • Customisation options: Branding, layout, registration process

  • Budget: Platform pricing models vary significantly


By carefully evaluating these factors, you can choose the platform that best aligns with your needs and sets your virtual event up for success.



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